catalog design
I've managed all aspects of catalog design and production for several brands at a time.
Developed new style guides, updated existing catalogs, pre-press production, data merging and proof reviewing.
Assisted with lifestyle & product catalog shoots and editing.
Responsible for sourcing and coordinating with local and global printers on an annual basis for printed catalogs.
Developed new style guides, updated existing catalogs, pre-press production, data merging and proof reviewing.
Assisted with lifestyle & product catalog shoots and editing.
Responsible for sourcing and coordinating with local and global printers on an annual basis for printed catalogs.
Washburn Guitars Catalog
Responsible for designing a brand new catalog design for Washburn that would feature lifestyle product photography and product beauty shots. Organized and assisted with the catalog product photography sessions at different locations. Processed final images for print and data merged all product spec info. Annually sourced, coordinated and reviewed proofs for catalog print runs in the US, Europe and China.
Photography by Chris Walker & Alanna Crisci. view catalog |
Profile Accessory Catalog
Developed new catalog style guide for Profile. Art directed lifestyle photography shoot at a concert venue. Processed final images for print and data merged all product spec info. Annually sourced, coordinated and reviewed proofs for catalog print runs in the US, Europe and China.
Photography by Alanna Crisici. view catalog |
Eden Bass Amps Catalog
Assisted with the rebranding of Eden Bass Amps to reflect an "Americana" lifestyle brand. Developed brand new catalog look and feel based on a team built style board concepts. Annually sourced, coordinated and reviewed proofs for catalog print runs in the US, Europe and China.
Lifestyle photography by Matt York. view catalog |